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WELCOME10 for flat 10% instant discount on checkout.Contemporary Marketing Management equips corporate, researchers and students of Management and Commerce with the concepts and frameworks needed to make better Marketing decisions.
Curated and certified for discerning readers, this edition is produced with archival-grade materials, providing students, researchers, and book collectors with a reliable, unabridged physical volume.
Complete unabridged work with full editorial oversight
80 GSM acid-free paper built to resist yellowing
Section-sewn spine crafted for lay-flat reading
Distinguished Literary Contributor
S.B. Nageswararao is a renowned author whose cataloged publications are preserved in our repository.
“A seminal addition to any library. Lucid, insightful, and meticulously researched from first principles.”
Combine this volume with complementary works from the same discipline to build a complete library.
Marketing Management - (In Indian Context)
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